
Online reports can include:
Search functions
Print baskets
Data downloads in Excel
Quick links to historical data
Corporate videos
Flash elements
Search functions and print baskets are regarded as standard. Excel downloads allow analysts to transfer financial data directly into their own models. Quick links to historical data are popular with investors and analysts because they help them make decisions. More and more companies include corporate videos and Flash to introduce the report and highlight key messages.
What should you include? You can find useful information in the Investor Relations Society IR Best Practice Guidelines.