Annual Report and Accounts 2006

Americas Confectionery

Americas Confectionery sells gum and candy in all of the major countries in North and South America, and chocolate mainly in Canada and Argentina. Its largest markets are the US, Canada, Mexico, Brazil and Argentina. Its biggest brands are Trident, Dentyne, Halls and Bubbaloo/Bubbalicious. A new gum brand, Stride, was launched in the US in 2006. Other important brands include Cadbury, Clorets, Chiclets, Swedish Fish, Sour Patch Kids, Mantecol and Beldent.

18%
Share of Group revenue
17%
Share of Group profit*

* Underlying profit from operations excluding central costs.

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